Toque Cuivrée has been able to forge a bond with its customers. In order to strengthen this bond but equal to stimulate sales, we have chosen a real editorial content that customers could follow on the long term to keep a privileged relationship with La Toque Cuivrée.

Faced with this postulate, we imagined a series of publications with the aim of transporting this customer to the heart of the canelé through a narrative storytelling.

Each edition will focus on an ingredient of canelé. We have written and edited the first edition of the magazine which will focus on vanilla.